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Trying to decide between gold or code? In times of economic turbulence, investors are always on the hunt for assets that might weather the storm. Gold has long been perceived by many as the go-to shield against inflation, geopolitical risk, and fiat currency instability.
But as the world digitises, a new contender has emerged: cryptocurrency.
From gold to code, the evolution of how people think about assets might be upon us. Is crypto increasingly seen as a hedge against inflation, geopolitical risk, and fiat instability? Can it help diversify wealth like gold traditionally has?
In recent years, geopolitics has reignited the global thinking about assets. Across continents, central banks have been stockpiling gold.
This is diversification away from the dollar-based financial system, which now appears less risk-free than it once did.
Mounting U.S. debt, recurring debt-ceiling standoffs, and the weaponisation of the dollar through sanctions have pushed many countries to hedge against dollar dominance.
Gold, viewed as neutral and apolitical, has become the preferred insurance policy in a world where financial alliances are shifting and trust in fiat promises is thinning. While gold has this reputation however, like any other asset, its value could fall overnight. One day we could wake up and gold will be worth nothing, there’s no guarantees in investing.
For now, gold seems to be the asset many investors go to in financial storms. The rush to gold isn’t totally ideal, however. Storing and transporting gold across borders is costly, slow, and still relies on centralised custodians. Gold is hard to use as everyday money, and difficult to divide into micro-units.
Here lies a unique opening for the United States. By embracing Bitcoin as a reserve asset, America could leapfrog the gold-accumulating nations and redefine what “sound money” means in the digital age. Bitcoin is a transportable form of value. Does Bitcoin offer the geopolitical edge gold never could?
Most investors would be interested in investments that will probably hold or gain value during uncertainty. Gold, the undisputed king, has served this role for millennia.
Historically, gold prices surge when trust in fiat currencies wanes. During the 2008 financial crisis, gold climbed as stocks plummeted. Fast-forward to 2022's inflation spike, and gold hit record highs above $2,000 per ounce, offering a good annual return amid double-digit inflation rates.
Enter the digital revolution. Cryptocurrencies like Bitcoin are challenging gold’s throne with superior portability and accessibility.
Bitcoin's whitepaper in 2008 wasn't just code. It was a manifesto against centralised finance. Born from the ashes of the global financial meltdown, crypto promised decentralisation, transparency, and immunity from government overreach.
By 08 October 2025, the crypto market cap had ballooned to over $4 trillion, with Bitcoin alone hovering around a $2.4 trillion valuation.
What sparked this evolution? Institutional adoption. Giants like BlackRock and Fidelity now offer spot Bitcoin ETFs. This means that these big companies must buy the cryptos and hold them in order to offer the product. While ETFs are not available in the UK, they can still put upwards price pressure on Bitcoin and other cryptos, in an ideal scenario for UK investors in cryptocurrencies. In Q1 2025, in the USA, Bitcoin ETF inflows hit $15 billion, which was possibly a signal of mainstream trust. This isn't speculation. It's a paradigm shift where code looks like it is replacing bullion as the asset people wanted to buy in uncertain times.
Inflation erodes purchasing power, where everyday money can buy less and less. Central banks' endless money printing (like the U.S. Federal Reserve's $9 trillion balance sheet expansion post-2020) fuels this fire.
Gold can still hold value through this, because it is scarce. But crypto like Bitcoin also offers built-in scarcity. That is, no one can print more Bitcoin, there will only ever be 21 million BTC. Like gold, Bitcoin has the perception of scarcity.Bitcoin set the scarcity standard in crypto. Other crypto like Litecoin, ADA, XRP, Aave and Yearn adopted variations, some pre-mined, some burned, some staked, but all with a ceiling.
In 2025, gold has been the better performer when compared to Bitcoin. Gold has had a good year. However, over the longer horizon (the past 10 years), Bitcoin still dwarfs gold’s returns. Bitcoin is up thousands of percent versus gold’s steady doubling. So if you zoom in on this year alone, gold is ahead. If you zoom out, Bitcoin still holds the crown for overall performance since inception.
Of course this doesn’t mean that Bitcoin and gold will keep going up forever. Both could crash down to zero, and crypto is especially volatile. But if an investor is interested in hedging against inflation and currency debasement, and diversifying their portfolio, then… why not both?
Some analysts are saying that investors hedging against inflation could perhaps allocate 5-10% of portfolios to crypto, blending it with gold for diversified protection. But that’s not all analysts.
Of course, not everyone is a fan of Bitcoin, with some experts saying investors should run for the hills. Nobel-Prize winning economist Paul Krugman says that Bitcoin is a speculative bubble rather than a sustainable financial innovation.
No one investment is ever guaranteed to keep going up, however. So it is all a risk in some way, which is why many people like to diversify their investments.
While Bitcoin may be speculative for some, it can be a necessity for others. Crypto's borderless nature lets investors temper hyperinflation in places like Argentina (over 200% inflation in 2023) or Turkey with its 33.3% inflation. Venezuelans converted bolívars to BTC amid 1,700% hyperinflation. In Nigeria, where the Naira has lost 70% value since 2023, crypto trading volumes surged. Bitcoin's "store of value" narrative shines here, where it was used alongside stablecoins to preserve value in an unstable financial situation.
Investors in these places may have opted to park funds in cryptocurrencies rather than watch their savings in fiat currencies do a downward spiral.
That said, overall adoption is still rising long-term: While adoption slowed during the 2022–2023 bear market, it has since rebounded strongly.
Countries in South and Southeast Asia, Sub-Saharan Africa, and Latin America continue to dominate the top ranks of growing markets. This suggests crypto is being used for remittances, savings, and payments, not just speculation.
Crypto remittances cost around 1%. But for traditional wires, costs are around 6%. Anyone can see why people are leaving legacy systems behind.
Individual investors (retail buyers) are still involved too. Even when institutional flows slowed, small-scale transactions (under US$10,000) remained steady, showing that everyday users are sticking with crypto.
The 2025 Chainalysis index emphasises that adoption is not only recovering but spreading more evenly across regions, with both developed and developing economies showing growth.
This doesn’t mean that crypto adoption will forever be on an upward trajectory. No one knows what will happen from this point forward. People could abandon crypto for whatever reason and invest in something else. But for now, it seems like both individuals and institutions are open to Bitcoin as a store of value.
Fiat currencies, backed by government decree, are crumbling under debt mountains. For example, the U.S. national debt hit $37 trillion in 2025, sparking de-dollarisation talks. BRICS nations are stockpiling gold, but crypto offers a neutral alternative unbound by any flag.
The evolution from gold to code doesn't mean ditching the old guard. A balanced strategy going into 2026 might include both crypto and gold, among other investments.
While there's no guarantee that any asset will be a safe bet, it does seem like a lot more people in the world are open to crypto, especially in unpredictable environments.
Don’t invest unless you’re prepared to lose all the money you invest. This is a high‑risk investment and you should not expect to be protected if something goes wrong. Take 2 mins to learn more.
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Cryptoassets traded on CoinJar UK Limited are largely unregulated in the UK, and you are unable to access the Financial Service Compensation Scheme or the Financial Ombudsman Service.
We use third party banking, safekeeping and payment providers, and the failure of any of these providers could also lead to a loss of your assets.
We recommend you obtain financial advice before making a decision to use your credit card to purchase cryptoassets or to invest in cryptoassets. Capital Gains Tax may be payable on profits.
CoinJar’s digital currency exchange services are operated in the UK by CoinJar UK Limited (company number 8905988), registered by the Financial Conduct Authority as a Cryptoasset Exchange Provider and Custodian Wallet Provider in the United Kingdom under the Money Laundering, Terrorist Financing and Transfer of Funds (Information on the Payer) Regulations 2017, as amended (Firm Reference No. 928767).
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